• 2018Shopify Partners since
  • 14Shopify services, one team
  • <10 mintypical reply, working hours
The challenge

What makes wholesale ecommerce hard?

Wholesale ecommerce is hard because every customer can have its own prices, catalogue, minimums and payment terms, several people order for one business, and orders have to reach your ERP without re-keying. Most wholesalers still run this through email and spreadsheets. Mooshfy builds wholesale stores on Shopify for wholesalers in Hong Kong so trade buyers can do it themselves.

  • Orders by email, phone and spreadsheets
  • Customer-specific pricing
  • Multiple buyers per account
  • Minimum order quantities
  • Bulk and repeat ordering
  • Payment terms and credit limits
  • Catalogue restrictions by customer
  • ERP that doesn’t talk to the store
  • Wholesale and retail run as separate businesses

Wholesale buyers want to order like they do with their best supplier — fast, accurate and on their own schedule.

The solution

Can Shopify handle B2B and wholesale?

Yes — Shopify has native B2B features for companies, locations, catalogues, payment terms and tax exemptions, and your plan must support B2B to use them. Mooshfy sets these up for wholesale businesses, adds quick order and reorder, and connects the store to your ERP; where native features fall short, Mooshfy builds the rest.

Wholesale / B2B ecommerce challenges and the Shopify solution for each
Your challengeShopify solution
Manual ordersSelf-serve wholesale ordering on Shopify
Customer-specific pricingCatalogues and price lists per company
Several buyers per accountCompany accounts, locations and buyer roles
Bulk and repeat ordersQuick order, saved lists and one-click reorder
Payment termsNet terms, invoices and draft orders
Disconnected ERPERP, inventory and accounting integration
Scale and several storefrontsShopify Plus where it is genuinely needed
Moving off an old platformMigration with customers, pricing and history
Features

Which features does a B2B Shopify store need?

A B2B Shopify store needs company accounts with buyer roles, customer-specific catalogues and price lists, minimum and quantity rules, quick order, saved lists and reorder, payment terms and ERP integration. Mooshfy builds these into wholesale stores because they are what let trade buyers order without calling you.

Company & buyer accounts

We set up multi-buyer company profiles with roles, permissions, and approval workflows.

Customer-specific pricing

We build price lists, volume discounts, and catalogues tailored to each account.

Net terms & PO checkout

We enable purchase orders, deferred payment, and terms that match how businesses buy.

Quick order & reordering

We build bulk order forms, saved lists, and one-click reorders for high-volume buyers.

B2B + D2C together

We run your wholesale and direct-to-consumer from one store, or as clean separate experiences.

ERP & inventory integration

We connect your ERP so pricing, stock, and orders stay in sync automatically.

Wholesale / B2B store features and what each one does
FeatureWhat it does for a wholesale / B2B store
Company accountsOne account per business, with several buyers and locations under it.
Buyer roles & approvalsControls who can order, who can approve and what each location sees.
Customer-specific cataloguesEach company sees only the products it buys.
Price listsNegotiated prices and volume breaks per company, applied automatically.
Minimums & quantity rulesEnforces MOQs, case packs and increments at the point of order.
Quick orderLets buyers add many SKUs at once by code or from a list.
Saved lists & reorderRepeats last month’s order in a click.
Payment termsNet terms and invoicing instead of card payment for approved accounts.
Draft orders & quotesLets your team build an order or quote for a buyer to approve.
Tax exemptionsApplies the right tax treatment to exempt business customers.
ERP integrationKeeps stock, pricing, orders and invoices in sync with your back office.
B2B and DTC togetherRuns wholesale and retail customers side by side.
What you get
  • B2B architecture & plan
  • Company accounts & permissions
  • Price lists & catalogues
  • Net terms / PO checkout
  • ERP integration & launch
Local commerce

Wholesale / B2B that fits how Hong Kong pays.

Hong Kong shoppers reach for FPS, Octopus and AlipayHK — local wallets your checkout has to take.

Checkout in HKDIRD-ready invoicing

FPSOctopusAlipayHKWeChat Pay HKCards
What we build

What does Mooshfy build for wholesale businesses?

Mooshfy, a Shopify and Shopify Plus agency, designs and builds complete Shopify B2B stores for wholesale businesses, then adds the work around them: ERP and inventory integration, custom ordering tools, migrations from older platforms, SEO, conversion optimisation and ongoing support.

Industry expertise

How do wholesale buyers order online?

Wholesale buyers already know what they want and who they buy from. They search by product code, reorder on a schedule, need approval from someone else, and judge a supplier on how quickly they can see their price, place the order and get an invoice. Mooshfy designs wholesale stores on Shopify around that routine for customers in Hong Kong.

Selling to businesses is a different game: negotiated pricing, purchase orders, net terms, and buyers who reorder in bulk. Consumer-style stores handle none of it well.

We build B2B and wholesale commerce on Shopify for Hong Kong brands — native B2B on Plus or custom wholesale flows — so trade customers get a fast, self-serve buying experience and your team stops drowning in manual orders.

We design your Shopify experience around that journey — from discovery to purchase and retention.

Growth strategy

How do you grow a wholesale business on Shopify?

A wholesale business grows on Shopify by being found for trade searches, giving each account its own catalogue and prices, converting with quick order and payment terms, keeping buyers with saved lists and reorder reminders, and expanding into new regions or a direct-to-consumer channel. Mooshfy works on all five stages, not just the storefront.

  1. Traffic
    • Trade SEO
    • AI search
    • Sales rep referrals
  2. Experience
    • Account catalogues
    • Product search
    • Spec sheets
  3. Conversion
    • Account pricing
    • Quick order
    • Payment terms
  4. Retention
    • Saved lists
    • Reorder reminders
    • Account portals
  5. Growth
    • ERP integration
    • New regions
    • DTC alongside B2B
Why Mooshfy

How do you choose a Shopify agency for B2B and wholesale?

Choose a Shopify agency for B2B and wholesale on five things: experience with account pricing, approvals and reorders; use of Shopify’s native B2B features before custom code; real ERP integration skills; honest advice on which plan you need; and clear terms — a fixed price in writing and full ownership of your code. Mooshfy, a Shopify Partner since 2018, is built around all five.

B2B is different

We design for buyers, approvals and reorders — not impulse purchases.

Shopify-native first

We use Shopify’s B2B features before writing custom code.

Integration depth

ERP, inventory and accounting connected properly, not patched together.

Honest plan advice

We tell you which Shopify plan your wholesale setup actually needs.

Clear terms

A fixed price in writing before work starts, and you own the code and accounts from the first commit.

Who it’s for

Who is a Mooshfy wholesale store for?

Mooshfy builds Shopify B2B stores for wholesalers and distributors, manufacturers selling to stockists, DTC brands adding a wholesale channel, businesses with sales reps, multi-location suppliers, brands selling in several countries and businesses migrating to Shopify.

  • Wholesalers and distributors
  • Manufacturers selling to stockists
  • DTC brands adding wholesale
  • Businesses with sales reps
  • Multi-location suppliers
  • Brands selling in several countries
  • Businesses migrating to Shopify
Mooshfy across markets

We build and grow Shopify stores worldwide. Explore this page for another market:

Questions

What do wholesale businesses ask about Shopify B2B?

These are the questions wholesale and B2B businesses ask most before building on Shopify, answered by Mooshfy’s Shopify team. Anything not covered here, ask on WhatsApp — a real person replies in minutes.

Do I need Shopify Plus for B2B?

Plus includes powerful native B2B features and suits most serious wholesale operations. We can also build custom B2B flows on standard Shopify — we recommend the right path for your volume.

Can I sell B2B and D2C from one store?

Yes. We can run both from a single Shopify store with separate pricing and experiences, or set up dedicated channels — whatever stays cleanest for you.

Can you handle net terms and purchase orders?

Yes — deferred payment, PO checkout, and account-specific terms are all part of how we build B2B on Shopify.

Which Shopify agency is best for B2B and wholesale?

The best Shopify agency for B2B and wholesale is one that has built account pricing, buyer approvals, payment terms and ERP integrations, uses Shopify’s native B2B features before custom code, and gives honest plan advice, on clear terms. Mooshfy is a Shopify and Shopify Plus agency that designs, builds and grows wholesale stores, with a fixed price in writing and full code ownership. Whichever agency you shortlist, ask to shop stores they have built.

Is Shopify good for wholesale?

Yes. Shopify’s B2B features cover companies, locations, catalogues, payment terms and tax exemptions, and the checkout and admin your team already knows. Your plan must support B2B to use them; Mooshfy will tell you which plan your setup needs.

Can each wholesale customer see their own prices?

Yes. Each company can have its own catalogue and price list, including volume breaks, so a buyer sees only their products at their negotiated prices once they log in.

Can Shopify connect to our ERP?

Yes. Mooshfy connects Shopify to ERP, inventory and accounting systems so stock, prices, orders and invoices stay in sync, using existing connectors where they are reliable and custom integration where they are not.

Can we move our wholesale customers to Shopify?

Yes. Mooshfy migrates companies, buyers, price lists and order history from older platforms or spreadsheets, and plans the switch so trade customers can keep ordering throughout.

How much does a Shopify B2B store cost?

It depends on your number of accounts, your pricing rules and the integrations you need. Mooshfy starts with a free audit or scoping call and gives you a written scope and a fixed quote before any work begins.

Ready to take wholesale online?

Tell us about your business, your current store and where you want to go. We'll help you identify the right Shopify strategy.